Christian Maribong

GoHighLevel / PROJECT USE CASE

Mixed-Media Nurture Campaign (SMS & Email)

Multi-channel nurture campaign that intelligently switches between SMS and email based on engagement and preferences.

MarketingSMSEmail

INTERACTIVE WORKFLOW DEMO

Choose the next follow-up channel.

Sample data · Browser simulation

Sample rules prioritize an engaged channel, then preference, while respecting the permissions selected here.

Illustrative rules and fictional records. Runs only in your browser; nothing is sent, saved to a server, or connected to the named services. Reloading clears this demo.

  1. 01Read preferencesNot run
  2. 02Check permissionsNot run
  3. 03Choose channelNot run
  4. 04Preview follow-upNot run

1. Set up a scenario

2. Inspect the result

Ready. Run the sample scenario to inspect its outcome.

Change an input and run again to compare the outcome. All previews remain local.

THE BUSINESS NEED

Adapt follow-up to contact engagement and preferences

The challenge

Useful when a nurture campaign needs to choose between SMS and email rather than use the same channel throughout.

My role

I built a GoHighLevel nurture campaign with channel switching based on engagement and preferences.

How the workflow works

  1. Use contact engagement and preferences to guide the campaign.
  2. Select the appropriate SMS or email branch.
  3. Continue the nurture sequence through the selected channel.

WHAT THE SYSTEM DELIVERS

The campaign supports follow-up across both SMS and email, with channel decisions built into the workflow.

GoHighLevel · SMS · Email

Mixed-Media Nurture Campaign (SMS & Email) workflow overview
Workflow overview · Select the image to inspect it at full size.

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